Home > Term: clickthrough rate
clickthrough rate
In Web advertising, the number of clicks on an ad on an HTML page as a percentage of the number of times that the ad was downloaded with a page. See also impression.
- Part of Speech: noun
- Industry/Domain: Software
- Category: Globalization software service
- Company: IBM
0
Creator
- Peteh
-
(V.I.P) 14225 points - 100% positive feedback
